Website Wisdom
Search Engine Optimization (SEO) For Beginners
Organic SEO is more important now more than ever for driving traffic to your website and generating leads. The average Google user is becoming aware of the PPC (Pay-Per-Click) campaigns all around them, and thus, two thirds of the average Google users are ignoring the PPC ads at the top and heading straight for the Organic Search Results.
Not every company can afford the $500-$3000/month price tag that comes when hiring a professional SEO company. Please keep in mind that SEO is an ongoing process, and hiring one of these companies is the way to go if you can afford it. Just make sure to check the company out thoroughly, to see if they know what they are doing, and that they are not making any Common SEO Mistakes.
However, if for one of many possible reasons you cannot or do not want to hire a professional SEO company, this article will help you to understand the basics of SEO. Continue reading
Google Fresh Algorithm Update Makes Content Updating Important Now More Than Ever
This year, Google rocked the SEO world with its Panda Update, which brought local based search to the forefront amongst other important updates. Now Google has announced that its latest algorithm update called “Fresh” will make updating websites important for top rankings.
The reason behind the fresh algorithm update is to provide the most recent webpage for a topic. No longer will people search for an annual event and get results from 2009, but instead will get information on the latest event. Google is always trying to bring back better results with every search query, and no longer returning old information in the top results is a great step to a better search engine. Continue reading
Common SEO Mistakes Still Being Made in 2011
There are so many websites today on the internet, with many SEO experts vying for the top ten spots in search engines like Google, Bing and Yahoo! Even with that said, there are even more websites all over the internet with little or no SEO at all. Still, the worst thing that happens and is constantly ruining reputations of reputable SEO companies are these self-proclaimed “SEO Experts”. These are the companies taking people’s money and doing all the wrong things as a futile attempt to provide optimization in a very competitive market.
For this reason alone, this article is written to point out the common mistakes that are often made(still in today’s web) in hopes to educate companies on what they should not see when they are paying for proper SEO. Continue reading
Ways to Secure and Protect Your Online Reputation
In this day and age, most people have an “online reputation”. This reputation is based on online profiles, tagged photos, Blog Comments, Articles, Reviews, and many other sources. Managing your online reputation is crucial when it comes to future employment, partnerships, or any other social aspect of your life.
Everybody is watching! Protecting your online reputation is crucial at this time in our world. Have no fear; there are some things you can do to make sure your online reputation remains untarnished, and even some things you can do to fix a blemish if it has occured. Continue reading
Preparing for Joomla! 2.5 – Coming January 2012
The votes are in! As of August 09, 2011, the Joomla! community voted the next version number to be 2.5, instead of 1.8. Calling the January 2012 release of Joomla! version 1.8 would have continued on after the currently available 1.6 and 1.7 releases, but the x.5 (meaning long term release) won out in the end.
With January coming fast, the big question that are making companies and their webmasters nervous is whether or not they need to upgrade their current installation to the latest Joomla! version. In a previous article titled “What’s New in Joomla! 1.7 And Should You Upgrade” I discussed why you should or should not upgrade to Joomla! 1.7, and found the answer to be: yes. However, there are some things to consider before upgrading to Joomla! 2.5 in January. Continue reading
